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Company Profile Envi.con has a great knowledge in the transformation of originally printed content into software for mobile devices. In Germany, Envi.con holds upa very successful partnership with traditional publishing houses such as Duden and Brockhaus (BIFAB), De Gruyter and Langenscheidt.The publishing houses consider Envi.con as a reliable partner who proposes an attractive way to expand to the mobile market. Envi.con is offering its partners a complete service and carries out the whole process of launching an application for mobile devices: development, distribution and marketing. During all these stages, Envi.con is operating in close cooperation with its partners and is adapting its actions flexibly to the requirements of the respective partner. Development While developing the software, Envi.con focuses on conserving caracteristic features of the label in question. The user has to recognise and to identify the label easily.Envi.con is known for the development of small high performing applications, written by experienced specialists. The applications contain the same information as the original medium. Even the implemantation of images does not present any difficulties. After consultation of the licensor, Envi.con is happy to add complementary features to the applications. There may for example audio data be included. This feature is especially useful for encyclopedias. The ultimate aim consists in integrating the software into every day's live. That's why Envi.con's software is developed in order to present user friendly properties such as simple navigation. Therefore the electronic version of a product often shows advantage over the original: interactive links and the quick full-text search accelarate the use. Finally that contributes to increase the frequency of consultation. Distribution The distribution of the products is also adapted to the special requirements of Envi.con's respective partner.Due to a technique developed by Envi.con, every application is offered for the three operating systems running on mobile devices: Palm OS, Windows Mobile and Symbian OS. Envi.con's three web portals pdassi.de, pocketland.de and smartsam.de reflect those. On these sites, the user finds the products presented in the caracteristic style of the label. He can download a free demo version and pursue the full version. In the latter case, the registration key will be delivered at once after payment. Envi.con offers different security solutions to prevent illegal copying of the software. Envi.con's expert knowledge in this field will help taking the best matching decision. If the partner wishes so, Envi.con will be happy to install a so called partner shop. That means a distribution site for the partner's products, designed like the partner's homepage. This method can turn out to be very useful in the case of publishing houses wanting to reach their customers who are not yet used to mobile devices. Marketing Envi.con also cooperates closely with its partners when it comes to marketing actions. For example, an inlay in a printed encyclopedia worked out very well by inviting the customers to pursue the version for mobile devices at a special price. That's a very effective way to reach "traditional" customers.But Envi.con is also promoting its products among customers having already bought software for mobile devices: when sending CDs, the letter includes an inlay advertising interesting products. The customers also receive a newsletter where news, updates and campaigns are announced. Envi.con is always open to proposals from its partners. Of course, Envi.con's experienced product managers create a professional presentation of the application for the three distribution sites. They considerate the special design and image of the label to simplify the identification. partners
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